Board of Directors

Everything you do is just exquisite. I look forward to your next masterpiece.

David Geffen

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Frank Pollaro, Founder, Chairman and Chief Executive Officer – Frank was raised in New Jersey and founded Pollaro Custom Furniture in 1988. A master craftsman, Frank is responsible for the creative design direction and oversite of all craftsmen, wood selection, and production methods. He manages the daily operations and provides direction on Company strategy.

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Stephen R. Beck, Director & Secretary – Steve was raised in New Jersey and joined Pollaro’s board in 1996. Steve earned a degree in Chemical Engineering from Lehigh University and an MBA from Stanford. He joined Pollaro after retiring from an environmental services company he founded which achieved over $200 million in sales with 2000 employees. He provides financial, management, and strategic consulting. Steve enjoys cooking, collecting wines, and gardening.

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Joseph Atencio, Director – Joe was raised in Los Angeles, the son of a Disney animator, and joined Pollaro’s board in 2016. Joe earned an MBA from Harvard Business School. A retired CEO, he has spent over 20 years focused on high-end consumer products manufacturing. He provides oversite in the areas of project management, manufacturing efficiencies, finance, and brand strategy.


Margaret Russell, Director – Margaret is a native of New Canaan, Connecticut. A graduate of Brown University, she joined the Pollaro board in 2016. She is the Editor in Chief of Galerie magazine which focuses on fine art, interiors, and luxury lifestyle. She is the former Editor in Chief of Architectural Digest magazine and Elle Décor magazine. She is the author of several books focused on interior environments. She holds the title of Honorary Dean at the Savannah College of Art’s School of Building Arts. She is a presidential appointee to the Board of Trustees of the John F. Kennedy Center for the Performing Arts and a member of the advisory council of the Philip Johnson Glass House, a property of the National Trust for Historic Preservation. She is a strategic consultant specializing in media, culture, and architecture and design. Margaret provides oversight to Pollaro’s brand identity and strategy, as well as our marketing and advertising programs.

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